by Rosalba Ugliuzza
We are currently in the “Golden Age” of publishing. With the inventions and popular sales of tablets, apps, and mobile devices, this “Golden Age” is more than just holding the power of a red pen in your hand. It’s more than just the text in a book or magazine.
I grasped this knowledge after attending the “Trends in Digital Publishing” panel discussion on Monday, March 24. Moderated by director Anne Converse Willkomm, the featured panelists were some of the most extraordinary intellectuals in today’s publishing industry: digital content producer and Rosemont graduate faculty Thomas Hartmann, digital publishing consultant Scott Chappell, writer and Wild River Review social media director Don Lafferty, and Publisher’s Weekly senior news editor Calvin Reid.
I enjoyed the panel discussion so much that halfway through the seminar, I stopped taking notes so that I could absorb the words of wisdom. Their background and experiences are different yet extraordinary. They provided very insightful, informative, and thought-provoking opinions about the digital content and the future of the entire publishing industry. They took turns defining content and who owns it. On a social media outlet, you are a partial owner of what you write. Content is all around us. It’s a delivery vehicle. A book can be a combination of many things, not just a solid object.
The panelists were profoundly optimistic that change in the publishing industry is a good thing. Traditional publishers are joining the bandwagon of applying the digital aspect to their business model. Not only will digital publishing help the consumer masses grasp up-to-the-minute information with one easy touch, it will also encourage the well-rounded producers – such as authors – to come up with more than one way to publish their latest work. For example, if an author opts not to use or gets rejected by a traditional publisher, he or she can still publish work through Amazon, social media outlets, or blogs.
With the latest changes and upgrades, we must not be preoccupied or scared. Curiosity is the key to educating ourselves in order to stay on top of the publishing game.